Family-owned business still serving with smiles

Family-owned business still serving with smiles

Posted: Thursday, September 13, 2012 1:13 pm

Family-owned business still serving with smiles | Weakley County Motors, Alexander family

Alexander family members (seated, from left) Pat, Dorothy, Justin, (standing) Blake, Kyle, Ronnie, Larry, Keith and Jason

Weakley County Motors began operations  in April 1964 as a family-owned business.  Horace Alexander acquired the Ford franchise and located at 105 North Lindell St. in Martin.  There was a full parts and service department and a used car lot. Horace was a salesman and his wife, Dorothy, served as office manager.
In 1971, Larry Alexander joined the business as a salesman. Weakley County Motors relocated to a new facility in 1974 at 841 North Lindell St., its present location.  
Then, in 1976, Keith Alexander starting working as the bookkeeper and computer controller and Ronnie moved from the parts department to new and used car sales. In 1983, Weakley County Motors added the Nissan line of cars and trucks as well as a complete parts and service operation managed by Jerry Berry.
After Horace died in 1993, Dorothy and her sons, Ronnie, Larry and Keith continued to operate the dealership in the same fashion as was started in 1964.  
In 1997, Ronnie’s son, Jason Alexander, took over as parts manager for Ford and Nissan operations, after the retirement of Seldon morris, Lionel Wheeler and Jimmy Wheeler.
In 2001, Ronnie’s wife, Pat, began working in accounting and warranty administration. Keith’s son, Justin Alexander came to the dealership in 2004 as salesman for both Ford and Nissan.
In 2009, Larry’s son, Kyle Alexander, began selling Ford and Nissans; and in 2011, Keith’s son, Blake Alexander, came on board in dealer operations.
The service operations include Tim Miller, service manager; Paul Gholson, service advisor with technicians, Keith Trevathan, Frank Bohanek, Jeremy Cole and Danny Brown, all have many years in the automotive repair field with master certifications.
Today’s auto line-up includes many Ford models such as Fiesta, Mustang, Focus, Fusion, Taurus, as well as Nissan models, including Sentra, Altima, Maxima, Rogue, and Murano.
Also available is the 100 percent electric Nissan leaf.
Weakley County Motors is a supporter and contributor to the University of Tennessee at Martin, local high school athletic programs and area baseball, softball and soccer programs.  
“Weakley County Motors has continued to provide hometown sales and service and the Alexander family is always thankful for all the loyal customers through the years,” a representative of the company noted.
“Without this continued support for our Ford and Nissan products, Weakley County Motors would not be able to give back to our community. Many, many thanks to everyone from the Alexander family.”
Weakley County Motors has been chosen as this month’s September Business of the Month by the Martin Business Association.

WCP 9.11.12


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