Delta: How much not to fly?
Posted: Monday, January 17, 2011 6:01 pm
NEW YORK (AP) — How much would it take for you not to fly?
Name your price. That’s what Delta is telling passengers at airport kiosks now, in case a flight is overbooked.
The Atlanta airline asks passengers to enter a bid — how much they would like to be offered if they were bumped.
There’s no minimum bid; the maximum varies. Passengers can change their minds at the gate if they decide they don’t have time to wait for the next flight.
Delta says the move is part of its larger strategy to expand its technology offerings. On-time performance is a key measure of airline reliability. Delta Air Lines Inc. finished last in that category among major airlines in the most recent report from the Department of Transportation.
The airline also bumped nearly twice as many passengers as any of its competitors last summer, according to the DOT.